Saturday, June 19, 2021 12:45 PM (GMT+7)
This is a meaningful activity in joining hands with Bac Giang farmers to overcome the COVID-19 pandemic.
In the past days of June 2021, mobile subscribers from network carriers across the country received the message “Let’s overcome the COVID-19 pandemic with Bac Giang: Buy Bac Giang’s lychee specialties online, get a good deal from the seller. The postal industry delivers door-to-door delivery within 6 – 48 hours after harvest, all over the country. Details at http://vaithieu.mic.gov.vn”. This is a meaningful activity of the Ministry of Information and Communications in joining hands with Bac Giang farmers to overcome the COVID-19 pandemic.
Message calling for “rescue” Bac Giang lychee.
Accordingly, in order to join hands to support farmers in Bac Giang province to export and consume lychee specialties in the country during the COVID-19 outbreak, from the end of May 2021, the Ministry of Information and Communications has launched the program “Bringing lychee to the country” Vietnamese specialties to consumers – Bac Giang lychee”. The long-term goal of the program is to promote rural digital economy development and support farmers to participate in e-commerce transactions in the digital environment.
Under the direction of the Ministry of Information and Communications, network operators have simultaneously sent messages to call on people across the country to participate in supporting the consumption of Bac Giang lychee during the period when the province is making efforts to both cope with the COVID-19 epidemic and ensure operation. production and consumption of agricultural products. This message is sent by carriers to mobile subscribers nationwide with a frequency of every 2 weeks.
During this period, the GrabConnect project also launched the first program aimed at supporting the consumption of up to 300 tons of lychee in Luc Ngan, Bac Giang through Grab’s super-app ecosystem. Users can also redeem their GrabRewards reward points to join hands to support Bac Giang agricultural products to overcome difficulties during the pandemic.
Agricultural products are being distributed by many e-commerce platforms and delivery services to help farmers.
GrabConnect was announced in the context that safe and quality agricultural products and specialties face many difficulties to reach end users at reasonable prices, especially when the COVID-19 epidemic situation is still evolving. complicated effects on the supply chain of agricultural products in the localities.
In addition to the advantage of bringing agricultural products to Grab users and the community in general, the GrabConnect project also opens up the possibility of bringing agricultural products to the entire Grab ecosystem with a nationwide network of partners including restaurants, restaurants, food stores, online shop owners, supermarkets, retail chains, traditional markets… and Grab’s business partners.
Following Luc Ngan lychee, Grab worked with the Ministry of Agriculture and Rural Development, the Ministry of Planning and Investment and a number of departments, sectors and localities to support the promotion of agricultural product consumption, especially in the context The agricultural sector is preparing to enter the harvest season of some main agricultural products in the North and South Central region.
Responding to the call of the Ministry of Industry and Trade and the Ministry of Agriculture and Rural Development, Big C Vietnam and Grab Vietnam also announced the implementation of the program “Joining hands to support Bac Giang agricultural products” on the GrabMart platform. Accordingly, Bac Giang lychee is being sold at Big C stores on GrabMart platform with special prices from only 29,900/kg. Grab users will also receive a discount of 22,000 VND on delivery fees per order or 70,000 VND off for orders from 350,000 VND.
The official page dedicated to Bac Giang lychee on postmart.vn.
Previously, the Ministry of Information and Communications, the Ministry of Industry and Trade, in collaboration with the People’s Committee of Bac Giang province, supported local farmers to connect and promote lychee consumption through e-commerce platforms Shell Shell (voso.vn) and Postmart (Voso.vn). postmart.vn) of two postal enterprises Vietnam Post and Viettel Post.
According to the Bac Giang Department of Industry and Trade, from June 8 to now, on six e-commerce platforms Sendo, Voso (Viettel Post), Tiki, Shopee, Postmart (VNpost), Lazada and Bac Giang have consumed 5,000 tons of lychee. fresh in the domestic market. All fabrics sold through the e-commerce platform are manufactured according to VietGAP standards and certified by OCOP.
In order to create favorable conditions for the trading floor to purchase lychee, the Provincial People’s Committee has directed Luc Ngan district to challenge the support force during the transportation. At the same time, directing specialized agencies to complete procedures and documents proving the origin and quality of lychee to be safe from disease and other epidemic prevention and control measures for people, vehicles and goods in circulation. .
In addition to the above 6 e-commerce platforms, in the past week, Luc Ngan lychee e-commerce trading floor (with domain name: dacsanlucngan.vn) has coordinated with cooperatives in the district to sell 7 tons of lychee. The average selling price is from 25 to 30,000 VND/kg. Customers are mainly in the city. Hanoi and Ho Chi Minh City.
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