The overall logo design is still the same but changed to a simple flat black line instead of a cube as before.
The Swedish automaker does not hold press conferences or make public announcements to the press. In addition, Volvo has moved to a new look and feel across all of their social media platforms.
Volvo did not provide any documents or forms to explain the change. However, it is worth noting that they have gone the way of minimalism or “flat”, like other recent logo changes. This trend started with Volkswagen in 2019, followed by other automakers such as Mini, Audi, Nissan and Toyota.
The new logo has blacked out all the elements and overall looks thinner. The circle and arrow design remains. The logo has appeared on social platforms and websites, but it remains to be seen whether Volvo will apply it to the car.
The old 2D design is Volvo’s seventh logo in its 97-year history. The most recent change was made in 2016 with all current models of the brand using this logo.
Before that, the company mainly stuck to the blue and silver theme and stuck with that logo for decades. The special thing is that the redesigned logo is a bit like the logos from the late 50s.
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